TV Campaign: Lashem

Power Media Group Launched a National  TV Campaign- Lashem (View Video)

How to reach the booming Hispanic market??

The easiest way is:Power Media Group,an Advertising and PR Agency that specializes in creating all inclusive Spanish language campaigns for high-profile clients seeking to reach the booming Hispanic market. We create Hispanic grassroots media campaigns programs that will help your company to establish and build lasting relationships with the specific Hispanic consumers in U.S. ($1 trillion dollar buying power!)



Successful History (Current Client- Creativa Interior, LLC.)





Some of our recent accomplishments include:

· Power Media Group, Inc-United States SBA Minority Small Business Champion of the Year 2010 http://hispanicprnews.com/hispanic_articles/2010/02/sba-selects-power-media-groups-founder-as-minority-small-business-champion-of-the-year-139349.htm

· Patricia Gracia, Winner of the 2010 Los Angeles Business Journal "Woman Making a Difference Award in the Rising Star," category

http://www.ibtimes.com/prnews/20100603/los-angeles-business-journal-2010-women-makingdifference-award-received-by-patricia-gracia-peruvian-.htm

· Patricia Gracia honored by the NLBWA 7th Latina in Business Award 2010 for her accomplishment in Public Relations

· Power Media Group, Winner of the 2010 ADDY Awards for Excellence in the following categories: Web site Design, Local Radio Creative, Logo & Company Image

· Power Media Group, Inc-2009 ADDY Awards for Excellence in Creativity for a TV ad in the General Market - Catalog Sales

· Patricia Gracia, Winner of La Opinion Newspaper 2009 Distinguished Woman in the category of Business and Technology

· Tony Gracia, nominated by the San Fernando Business Journal as one of the Top Valley's CFO of 2009

· Power Media Group named among the 50 Fastest Growing Private Companies of 2009 by the San Fernando Valley Business Journal
http://www.powermediagroup.com/awards.html

· Power Media Group, Winner Latin Business Association 2008 Sol Award as Business of the Year
http://www.powermediagroup.com/what.html

· Commended by Los Angeles County Board Supervisor Mike Antonovich and U.S.Congressman Howard "Buck" McKeon - 25th District of California, among othershttp://www.powermediagroup.com/recognitions.html

· July 2008-SBA qualification, for a real estate loan -acquisition of an 11,000 square-foot commercial building, a new home for clients and customers http://www.powermediagroup.com/pmg_opening.html

Hispanic Buyin Power is going UP!

Engage and activate the nation’s largest and fastest growing minority group¹

Hispanics are estimated to command $1 trillion in buying power²
25% of the babies born in the U.S. in 2008 were Hispanic³
Hispanics spend a higher proportion of their income than non-Hispanic consumers on housing, groceries, apparel and furniture¹

Census Results 2010

According to New 2010 Census Results, Hispanic population approximately 34.7 million in the 27 states released, accounting for 59 percent of U.S. population growth

NEW YORK, NY - March 09, 2011 - Hispanics are fueling growth in California, one of the most populous states in the country, according to the latest 2010 U.S. Census figures. According to the statistics:

o Minorities contributed all of the growth in California with Hispanics accounting for 71 percent of the minority growth in the state.

o More than 14 million Hispanics reside in California.

o 38 percent of California state residents are of Hispanic origin.

o The Hispanic population in California grew 28 percent in the last decade.

o 77 percent of the Hispanic growth in the state was among Adults 18 plus, while 23 percent was among those under 18.

"The new Census figures just released for California show double-digit growth in the Hispanic population in the state and mirrors the growth pattern we are seeing across the U.S.," said Elizabeth Ellers, executive vice president, Corporate Research, Univision Communications Inc.

Based on an aggregation of the 27 states releases thus far by the Census bureau:

o Hispanic population growth is exceeding the most recent Census estimates by more than four percent.

o Approximately 34.7 million Hispanics in the 27 states released as of 3-8-11.

o Hispanics contributed 59 percent of the overall population growth in those states.

o In the last decade, the Hispanic population in these states grew by 41 percent.

o According to the 2010 Census results, the Hispanic population is less concentrated than 10 years ago. In 2000, 72 percent of the Hispanic population residing in the 27 states released by Census resided in California or Texas. In the 2010 Census, 68% of Hispanics reside either in Texas or California.

Why Companies must to advertise in The Hispanic Market?

Why Companies must to advertise in The Hispanic Market?

Today’s economic climate is constantly changing. Our world is becoming less taste for ketchup that has become a preference for Salsa:

• 49.563.913 million Hispanics currently reside in the U.S.A (16.6% of 310 people).
• 52.4 million Hispanics projected in population by 2012
• 59.8 million Hispanics projected in population by 2020

(Source: US Census 2009, Hispanic MarketPrimer, Strategy Research corporations)